Can a law school’s brand vision show how the power of the law transforms communities and the planet?

Vermont Law School, nationally recognized for its leadership in environmental and public interest law, needed a brand story that could match the scale of its mission. We built the idea of The Power of the Law as a unifying vision—showing how students, alumni, and faculty use their legal training to drive meaningful change. Through carefully selected stories, compelling writing, powerful photography, and bold design, we created a brand expression that connects the school’s values to real-world impact.

Creative Direction
Develop Mission & Vision
Brand DesignStory Selection & Writing
Photography Direction
Editorial Design & Print Production